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First Harley-Davidson branded GMC Pickup

The two companies will introduce the first Harley-Davidson branded GMC pickup in history at the Barrett-Jackson Auction in Scottsdale, Arizona.

Date Published: 09 Jan 2020
First Harley-Davidson branded GMC Pickup

Harley-Davidson Motor Company (NYSE:HOG) and Tuscany Motor Co. will introduce the first Harley-Davidson branded GMC pickup in history at the Barrett-Jackson Auction in Scottsdale, Arizona in Quarter 1 of 2020. Only 250 Harley-Davidson branded GMC Sierra trucks will be available through select authorized GMC/Tuscany dealers in North America.

“Fans have long hungered for a limited edition GMC truck that celebrates their passion for Harley-Davidson motorcycles,” said Jeff Burttschell, Vice President, Tuscany Motor Co. “Working closely with Brad Richards, Vice President of Styling and Design at Harley-Davidson, we created a fantastic truck worthy of the Harley-Davidson name. For the first time in history, it will be possible to rumble down the road in a V8 powered Harley-Davidson edition GMC truck.”

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

The new pickup includes over 65 numerous edition-specific components that make the 2020 model truck distinctly Harley-Davidson. The styling was inspired by the famous Harley-Davidson Fat Boy model.

“Harley-Davidson and GMC are two of the most recognizable and admired American brands in the world,” said Jon Bekefy, General Manager of Brand Marketing at Harley-Davidson, Inc. “We’re proud of the new Harley-Davidson edition GMC Sierra. It truly reflects Harley-Davidson’s passion for giving committed riders new ways to share their affinity for the brand and for riding.”

The Tuscany team begins with a GMC Sierra truck and then installs many motorcycle-inspired components. These include Harley-Davidson branded 22-inch milled aluminum wheels styled and inspired by the Harley-Davidson Fatboy model, a custom tuned exhaust with Harley-Davidson exclusive solid billet aluminum tips, distinctive Harley-Davidson bar and shield badging, stainless steel Harley-Davidson gauges, billet pedals, two-tone diamond stitched and perforated custom leather seating surfaces, and official numbered Harley-Davidson center console badge.

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

First Harley-davidson branded GMC Pickup

Additional proprietary components that add to the aggressive look of the truck include, custom tuned BDS suspension lift with upgraded Fox shocks, 35-inch all-terrain tires, lighted power deploying running boards with unique integrated rocker trim, custom fender flares, functional fender vents, front bumper redesign with integrated LED light bar, custom design Harley-Davidson grille with Bar & Shield insert, replacement functional Harley-Davidson designed ram-air hood, rear bumper redesign with custom exhaust ports, Harley-Davidson tailgate appliqué, color-matched Harley-Davidson inspired tonneau cover with debossed Harley-Davidson bar and shield logo, carpeted bed mat with Harley-Davidson logo, Harley-Davidson floor mats, Harley-Davidson door entry sills, custom accent color door, dash and steering wheel trim.

First Harley-davidson branded GMC Pickup

Standard Exterior Features

  • 22-inch Harley-Davidson branded fatboy style milled aluminum wheels
  • 35-inch/12.5/22 all terrain tires
  • BDS suspension designed for the Harley-Davidson truck w/ exclusively tuned “fox” performance shocks and lateral stability bars
  • Speedometer recalibrated
  • Front end alignment
  • Tire sensors recalibrated
  • Exclusive power running boards w/ rock guard trim and entry lights
  • Color matched harley-davidson designed fender flares
  • Custom designed front fender vents w/ bar & shield logo
  • “Harley-Davidson” door badging
  • Harley-Davidson front bumper redesign w/ accent color skid plate and integrated led light bar (led lights for off road use only)
  • Full replacement grille assembly w/ bar & shield mesh and “Harley-Davidson” badging
  • Harley-Davidson orange tow hooks
  • Harley-Davidson designed induction style hood
  • “Harley-Davidson” windshield header
  • Color matched rear bumper redesign
  • Performance tuned exhaust w/ duel billet tips & orange accents
  • “Harley-Davidson” branded tailgate cladding
  • Tonneau cover w/ debossed bar & shield logo and carpet liner
  • Harley-Davidson branded bed rug (floor mat only)
  • 3 year / 36,000 mile warranty

Standard Interior Features

  • Custom leather seating w/ orange diamond pattern embroidery w/ “Harley-Davidson” badging
  • Piano black accented door panels, console, & dash trim
  • Redesigned center console w/ harley-davidson emblem and official numbered harley-davidson console badge
  • Harley-Davidson bar & shield logo carpet floor mats
  • Harley-Davidson branded door sill inserts
  • Harley-Davidson stainless steel gauges w/ back-lighting
  • Harley-Davidson billet pedals w/ bar and shield logo
  • Deep tinted windows (50 state).

 

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